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Morale, Trust and Partnership (1992)
HEADLINE: The Moods of the Company
Throughout the world, companies are restructuring their operations to become more responsive to customers: redesigning their business processes, flattening organizational hierarchies, and building autonomous units and teams.
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Title: Morale, Trust and Partnership (1992) - BDA
Topic: Trust
Keywords: Morale, Trust, Partnership, Change, Moods, Challenges, Assessments, Managing, Teams, Customers
Type: Academic Paper - A4 Document (PDF) - Original Legacy
Date Produced: 1992
As the competitive environment continues to shift toward close alliances and long-term customer relationships, managing moods and building trust will be increasingly recognized as critical skills for any business. A company that is truly acting as a partner and is meticulous about managing its moods and commitments can build a very strong identity in the marketplace. That company will be able to charge a premium price for its services, and enjoy strong morale and intimate ties with customers, vendors, and others.
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